Missions & Values

The festival is managed by a non profit association of general public interest : Roch'événements.
Our mission divides into three clear goals:

Provide quality entertainment from around the world at affordable prices;
Educate our audience and our local community about Bluegrass music, its history, musical relevance and spirit;
Contribute to our local cultural, social and economic vitality.

We are guided in our choices and our actions by 3 core values that we share with our local population, and with our Bluegrass and festival community:

Authenticity - Excellence - Accessibility

By respecting these values, we are able to offer our artists, visitors and workers fair and equitable treatment for a great experience at Bluegrass in La Roche

We thank the town of La Roche, the department of Haute-Savoie and the AURA region, whose generous support enable us to accomplish our mission.

Authenticity

Bluegrass music is 100% hand made and is passed down the generations through family and community jam sessions.
Bluegrass artists look to innovate while remaining respectful of the roots of traditional music. No-one tries to do too much; every band member knows she or he is there to make the band sound great.

Bluegrass is not an overtly commercial musical genre (there is no star system), and because we are almost exclusively a volunteer organisation, we are not subject to nefarious commercial forces. We want to keep it simple, friendly and enjoyable.

Excellence

Bluegrass grew out of the roots of black and white Appalachian mountain music.
It continues to grow creatively absorbing influences from jazz, rock, reggae and even classical music that nurture the growth of new branches. Bluegrass musicians are recognised as some of the most talented musical virtuosos in the world.

Every year we sit down with our teams to see what we can do that's new or different and that will make the festival better for everyone. Thus over the years, we have developed a collective expertise in all aspects of festival promotion to make sure artists and visitors get the best from their time at Bluegrass in La Roche.

Accessibility

Bluegrass is a world wide community of artists and fans who share their love of the music through playing on stage, at home and in jam sessions. The artists do not come to La Roche just to play their set. They generously share their time and their joy of playing with anyone who shares the same love for the music. Our headliners can be seen jamming in town with people from all horizons and of all musical levels.

In this spirit we strive to make the festival accessible to all with home cooked food, family zones and affordable prices for a happy and sustainable festival.